Coaches vs. Cancer pushing for $100K
BY MARTY MYERS
It would take quite an effort for a high school team to put triple digits on the scoreboard in just 32 minutes of basketball.
But one area team is looking to put even bigger numbers on the board. The tote board.
The Coaches vs. Cancer campaign, which embraces all boys and girls basketball programs in the Lackawanna League and in the Wyoming Valley Conference, will be trying to raise six figures for the first time.
In just its fifth campaign, the goal this season is $100,000.
To do it, the local organization is going beyond selling placards, keychains and T-shirts, as well as other fundraising efforts by participating schools. For the first time, the group will host its own BasketBall Gala, mimicking the hoopla put on by Division I basketball coaches in the Philadelphia area.
“Obviously, it’s definitely a lofty goal,” said Lackawanna Trail basketball coach Andrew Kettel, who chairs the local Coaches vs. Cancer outreach. “We are trying to continue raising the funds and awareness for the cause, and adding a new event, the BasketBall Gala in May, we feel strongly that another event will generate more enthusiasm and reach out into the community.
“We feel we have the ability to reach those goals.”
What Kettel promises is that the event, chaired by Matt and Nicole Shaffer, will not be a typical black-tie affair. In fact, it won’t be black tie at all.
It will be suits and sneakers, just like the coaches will be wearing when the event takes to the local basketball courts from Jan. 30 through Feb. 2.
The final night of play in the extended weekend is also the night of the Hoopla event at Mohegan Sun Casino.
“It’s not going to be stuffy,” Kettel said of the spring gala. “There will be dinner and dancing, but we want it to be a fun night out and not your typical gala. The committee, which includes local industry, businessmen and doctors, is working very hard to come up with auction items and some uniue ideas to make this a very special evening.”
The event will be May 11 at the Scranton Hilton and Conference Center, and a major announcement is expected in the near future as to the guest speaker that night.
“We’re trying to secure a Division I coach to speak that night,” Kettel said. “When we have it finalized, we will have an announcement.”
Additionally, there is a new website this year: www.cvcsinepa.org.
Information on the fundraising activities can be found there, and people can make contributions through the site.